Shopify relies on Postman for more than just development

Shopify relies on Postman for more than just development.


In advertising, data is the key to effectively reach audiences and drive monetization. Brands, agencies, and media companies rely on performance data to measure and fine-tune their media investments. VideoAmp is an interoperable measurement and optimization platform that transforms wasteful mass marketing initiatives into smarter, data-driven strategies. By delivering the right data and insights across linear TV, OTT, digital and walled garden media, VideoAmp connects the dots between ad exposures, audiences and outcomes.

Shopify logo


Software & Technology

Escalated support

When you have thousands of partners using your API to build apps on your platform, you’re bound to encounter some bugs. For the escalated support teams at Shopify, when these bugs arise, they depend on Postman to help reproduce the request and debug the issue. It’s easy to troubleshoot issues in Postman when you can simply isolate every element of the request.

We started using Postman collections in our documentation to help partners quickly get up and running with our API. Now we use Postman as a tool for training internal teams, debugging support issues, and providing our partners with a way to instantly make sample requests to the various API endpoints across our platform.

Jordan Liddle, Developer Experience Architect

Documentation for all

The Developer Experience team at Shopify focuses entirely on enabling developers to build confidently and efficiently on the Shopify platform. Their goal is to make that experience as smooth and enjoyable as possible, and a large part of that experience depends on the API documentation. With an extensive library of endpoints covering every possible scenario for running a business, Shopify uses Postman to simplify the process of working with APIs.

Shopify published the Run in Postman button to share Postman collections in their developer documentation. Once a developer enters their Shopify credentials, they use Postman to directly access and interact with their shop data.

In addition to publishing shared collections, the Developer Experience team published a tutorial for partners showing how Postman can send and capture requests to Shopify API endpoints. Partners can then use Postman collections and folders to organize their Shopify API calls.

Shopify doesn’t force anyone to use Postman, however, many of their developers just prefer it. When your product is an API, you end up using Postman for more than just development. Postman is key in our workflow.

Jordan Liddle, Developer Experience Architect

Common ground with partner developers

For high volume merchants interested in migrating over to Shopify’s platform, merchant success managers will use Postman collections as a template for working code. The merchants’ developers might not be familiar with the Shopify API at first, but chances are they’re familiar with Postman. For them, instead of building new technology into their app, they can use Postman to get started faster.

Contact Enterpise Sales

Join these companies and more than 13 million developers who are already building, running, and distributing APIs with Postman.

Contact Sales

See More Case Studies

Learn why the world’s most innovative companies use Postman.